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What Makes Environmentalism So Hard? Short-Termism and the Importance of Timefulness

Your phone buzzes. Laptop lights up. Alarm rings. Your day is held together, strung by, the minute-by-minute succession of moments, so much so that you – and I – find ourselves wound together by the overwhelming grip of the present. It’s no surprise. Evolutionarily, in fact, our brains are wired for the Now. If we close our eyes and try very hard, we can faintly imagine what evolutionary psychologists often implore us to envision, in attempting to explain the cognitive ins and outs of modern-day humans. Thus the wildly exotic scene: ancient Homo sapiens, thousands of years ago, roaming unsullied lands, not yet conquerors of nature, and yet acutely aware of their environs. If a threat springs forward – say,...

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Why are eco-friendly products so damn expensive?

Sourcing ethical ingredients and materials, processing certifications and logistics, and dealing with transportation costs with less carbon footprint--these are just some of the factors that come into play when coming up with earth friendly products with a sustainable business model. So why else are eco-products so damn expensive?

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The social fabric from Tondo, Manila | Rags2Riches x Seastainable Co.

We’ve always wondered how artisanal business communities operated. The way these communities attempt to lift locals up by empowering and providing them with business opportunities, while building a robust support network that enables these individuals to achieve their full potential – these are feats that amazed us. The opportunity to learn more came in the form of our partnership with Rags2Riches (R2R). R2R is an organisation that engages local artisans to create eco-ethical sustainable fashion items for the environmentally and ethically conscious consumer. Read all about their incredible business model here! At the beginning of the visit, we were brought to one of the community centres established by R2R and the artisans based in Tondo, Manila. This place used to...

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Are we hypocrites for running a green business?

Many recent market developments are based on the burgeoning demand for greater sustainability by a more environmentally conscious society. Ideas such as conscious consumerism, green capitalism, and a circular economy are some examples of this push towards a greener economy.  As a business conceived from a desire to create lasting, positive environmental impact, this conversation is especially important to us. Continuously, we ask ourselves if we’re doing more harm than good – whether we’re just cogs in our economic machine built for environmental degradation and inequality. It appears that the common belief is that our economy can be organised in a way that allows us to live a sustainable future. Even #12 of our Sustainable Development Goals is Responsible Consumption...

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